Full Name
Jenny Echeverri
Job Title
Sr. Shopper Engagement Manager
Company
GlaxoSmithKline
Speaker Bio
Jenny currently represents GSK’s pain and upper respiratory brands such as Advil, Excedrin, Voltaren, Robitussin, Flonase and Theraflu at Walmart. She is passionate about developing insights-driven shopper marketing activations as well as developing stronger measurement methodology for tactics like targeted media and print promotions. Prior to GSK, her 11+ years of experience supporting Walmart have included working with Unilever and Reckitt Benckiser as well as Walmart's Health & Wellness and Retailtainment marketing initiatives.
Jenny Echeverri